The Readers:
Readers are decision-makers and specifiers with instrumentation OEMs. They are technical and management professionals having purchasing authority and decision-making influence for products and services that are used in the design, development and manufacturing of instruments and test equipment. These include design engineers, system engineers, product development managers, manufacturing managers and executive management. They are with companies that make analytical instruments, clinical instruments, process instruments, test equipment, monitoring devices and equipment, and measurement equipment. Their products are used in a wide variety of markets particularly medical, scientific, laboratory, industrial, electronic, environmental and commercial.

The Content:
The e-newsletter’s content includes news covering technical and business developments that affect instrument and test equipment OEMs. Extensive coverage is devoted to new products, services and technologies utilized in the design, development and manufacture of instruments and test equipment.

The Advertisers:
Suppliers of products and services used in the design, development and manufacturing of instruments and test equipment such as sensors, optics, mechanical systems, fluidic and flow control components and systems, electronics, materials, protective devices and systems, data acquisition systems, motion control products and systems, displays and communication interfaces, components and accessories, manufacturing services and equipment, testing services and equipment, design tools and services.